Transform Your Space with Our Expert Flooring Solutions
Our Story
At Direct Floors, we've been serving the local community for over 23 years, providing exceptional carpet and flooring solutions to customers across Redditch, Bromsgrove, Droitwich, Alcester, Barnt Green, Alvechurch, and surrounding areas. Our humble beginnings date back to 1999, when our founder, Peter Lane, left a flooring distributor to pursue his dream of working for himself. With his extensive experience in the industry, Peter was determined to provide a personal and tailored approach to carpet and flooring sales, setting us apart from bigger retailers.
Our Services
At Direct Floors, we pride ourselves on being a family-run business, where every customer is treated as an individual. Our mobile showroom carries over 3,000 samples of carpets, woods, and vinyls, ensuring you can select the perfect floor covering from the comfort of your own home. Our experienced team is committed to delivering exceptional service, from quotation to installation. Whether you're looking for a new carpet, vinyl, solid wood floors, laminate floors, sisal/seagrass carpet tiles, or any other flooring solution, we've got you covered.
Understanding Your Needs
We understand that every customer has unique requirements and budgets. That's why we cater for all budgets, with prices starting from just 7.99 per square yard. Our vast selection of samples includes products from leading manufacturers, ensuring we can find a floor covering that suits your taste and budget. For our elderly and disabled customers, we offer a complimentary service to uplift old floor coverings and move furniture, making us the go-to choice for those in need of a stress-free flooring experience.
Expert Installation
Our team of fully qualified and insured fitters have over 24 years of experience installing thousands of floors throughout Redditch, Bromsgrove, Droitwich, and surrounding areas. Whether you require a small toilet area or a full-house fitting, we'll ensure your new floor covering is installed to the highest standard, with a typical installation time of 3 to 10 days.
Areas We Serve
Our courtesy service areas include:
- Redditch
- Bromsgrove
- Droitwich
- Alcester
- Barnt-Green
- Rubery
- Stratford-upon-Avon
- Alvchurch
- Solihull and surrounding areas
Get in Touch
For a free quotation or to book an appointment, please contact us today. With over 23 years of experience, we're confident you won't find a better service. Don't hesitate to reach out to us at directfloorsltd@gmail.com or call us on 01527 894777 (available 7 days a week from 8am to 9pm).

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